Our Work
Our Work
Online Multimedia Presence
We are dedicated to creating media content that turns your event or brand into a living
multimedia and 3D online experience, disseminated throughout the Web.
Datamentary created a campaign for Ricard USA (a brand of Pernod-Ricard, which also owns and distributes Absolut Vodka) around their biggest sponsored event, the Bastille Day Petanque Tournament, organized in the streets of Brooklyn. We created and distributed a 3D interactive mini-app, a video overview, a series of short interviews with attendees and exhibitors, and a photo gallery.
LE BOOK came to Datamentary to ask us to capture and create an evocative rendering of the LE BOOK Festival Week Connections/Productions. We built a 3D on-line interactive mini-site, filmed a video overview and a series of short interviews of attendees and exhibitors.
By creating a 3D rendering of the Governors Island’s Jazz Age Lawn Party, Datamentary revived the Roaring 20’s for visitors to the site, inviting them to surf through crowds of flappers and others dressed in the fashion of the day. To capture the true feel of the era, we collaborated with a connoisseur of this period, documentary filmmaker Andrew Yamato.
New media artist Fred Forest asked Datamentary to create a mini-site to compliment his installation at The LAB NY. With his trademark over-the-top irony, Forest launched a project called “The Traders' Ball,” sharing his point of view on the financial crisis. We rendered a metaphorical Wall Street in 3D, along with interviews of attendees in front of The LAB gallery.
For the second year, Datamentary rendered the New York Photo Festival (NYPH) event as a 3D online interactive mini-site. The site gives website visitors the chance to experience the festival “virtually” by offering photos and video interviews of NYPH’s curators, attendees and exhibitors in an evocative rendering the festival’s actual environment. Anecdote: 6am was the quitting time for Martin’s team after continuously updating opening night coverage.
To render the museum MoMA PS1 and its famous Warm Up music series, Datamentary combined multiple events into a single 3D real-time presentation. Photographers, journalists, and cameramen made their way through 6,000 visitors each Saturday, conducting in-depth interviews with the artists, critics, and VIPs in attendance.
SoundThinking NY, a strategic planning and research company, commissioned the coverage of Comic Con Anaheim as visual support for a survey on comic book consumers. Datamentary interviewed attendees at the event, documenting their interests in video games, TV shows, movies, music and comic books.
Invited by Leica Brazil to the International Photo Festival of Paraty, Datamentary interviewed the influential photographers, curators, and journalists in attendance, capturing each person, their surroundings, and the entire event. The team created a 3D visual model of the town of Paraty— enriched by over 40 video interviews and eight photo galleries.
The International Photo Festival NYPH asked Datamentary to create a 3D virtual walkthrough. We built a complex site with 1,200 images and over three hours of video and audio interviews, featuring dozens of attendees and image galleries. "Successful, attention-grabbing and innovative," remarked Daniel Power. Founder of NYPH.
Testimonials
© 2010 Datamentary
Datamentary works at the forefront of interactive communication convergence, creating online experiences of events through the interplay of photography, video, data-driven content and evocative visual environments.